It was great to see that attendance rebounded healthily at the annual Hospitality Financial & Technology Professionals HITEC conference, held in Orlando, Florida June 21 – 24, 2010.
There's not only an App for that, but there's also a device and operating system as well, plus a bunch of travel industry complexities...
The good news was that I had been selected to speak on a subject that combined two of the hottest topics in technology and travel: Mobile Distribution. It’s always fun to speak on a topic that should attract a good crowd…
The bad news was that the session was scheduled for 8:00am Wednesday morning – A time slot generally not conducive to strong crowds, especially following a second straight late night of highly entertaining client parties…
Rather amazingly, the early start time still produced a good sized audience that was sincerely interested in the monumental changes taking place in the mobile space and its impact on the hotel distribution landscape.
Many thanks are owed to to Rob Torres of Google, Flo Lugli of Wyndham Worldwide and Brett Keller of Priceline who generously provided some great graphics and data points regarding mobile and hotel distribution in presentations at the Association of Travel Marketing Executives Conference the previous week in Boston. Several of the statistics included are staggering.
The session was titled “Mobile Distribution – No, It’s Not Billboards and Neon No Vacancy Signs” continue reading →
